About
A full website for an online business model with social media marketing and branding design
Independent Project to begin my freelance on a professional platform as a graphic and web designer providing the services of design and copywriting.
Featured in this project are the details to building the brand from scratch to the final functioning digital product as the website full functioning and responsive design to desktop, tablet, and mobile display systems. I designed the graphics and utilizing my UI/UX Design skills and research to develop this website and business. To see more of the website visit the active link here for Digital Sapphire Studio. To learn more about the process please see the case study below.
About
Deliverables
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9 Webpages for one website
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1 Branding kit (logo variations and style guide)
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Social media content for reels, carousels, and single photo posts
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Mockups of marketing materials and products
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UI/UX design assets like information architecture and low/high fidelity layouts
Online Business
Role:
UI/UX Generalist
Graphic Designer
Marketing Specialist
Tools:
Figma, Adobe, and Canva
Information Architecture
Sitemap Building
Moodboard
The tone of the website, the target users, and the business itself
Low Fidelity Designs
Wireframes, placeholders, and drafts
First Draft
Second Draft
Design System
Building trust and visual appeal
High Fidelity
Website final layout
Graphics and Marketing
Branding Graphics
